Chapter 4 — Contract & Pricing Clarity — End the Awkward Pricing Conversations
Prompt 13 Custom Package Proposal Builder
Context/Tips- Fill in your actual packages before running this.
- Keep the Studio Voice Blueprint active.
A package proposal that justifies your pricing without sounding like a sales pitch.
The Prompt
Using the Studio Voice Blueprint, Linguistic Filter, and Authentic Value Matrix from Chapter 1, you are a professional wedding photographer with [X] years of experience, known for a [STYLE] style, building a custom package. Here's what I know: - Client name: [NAME] - Date: [DATE] - Venue: [VENUE] - Guest count: [APPROXIMATE NUMBER] - Their stated budget: [BUDGET] - What matters most to them: [E.G., candid moments, getting-ready photos, evening dancing] - My standard packages: [2–3 PACKAGES WITH PRICES] Write a custom package proposal email that: - Opens warmly and references something specific they mentioned - Presents one recommended package as the best fit - Breaks down exactly what's included with dollar-value reasoning - Explains my process from contract signing to delivery in 3 bullet points - Closes with a specific deadline for them to sign - Uses plain language, not jargon - Weaves in 1–2 values from the Authentic Value Matrix Apply the Linguistic Filter. Do NOT offer an immediate discount if they haven't asked. Do NOT use the word "just" (as in "just want to be upfront"). 300 words max.